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Archive for August, 2010

Carats with a Conscience: Better Know The Clarity Project

So you’ve finally found the right partner, with shared values, goals and intentions. Now you need a ring. However there are so many issues beyond fit, design and clarity. The traditional diamond industry is awash with problems from exploitative auction houses to the influx of blood diamonds, which originate in war zones and finance more [...]

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It’s About Trust Stupid!: An Easy Win-Win for Honest Tea and Coke

Brand loyalty is built on trust. Trust is built on transparency. That’s why Harvard Business Review devoted its April issue to the topic. The trust issue is at the core of last week’s New York Times article about Honest Tea’s ongoing sale to Coca-Cola. The article shined a light on Honest consumers’ worst fears–that “big bad corporate Coke” [...]

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Lending a Hand: Better Know Emerge Workplace Solutions, Inc

Life is unpredictable and sometimes you need financial help. However, with employers no longer offering to give salary advances, for many pay-day loans have become the only option. These lenders charge exorbitant interest rates and demand repayment within two weeks. This often leads to the accumulation of larger debt. Last year over 20 million Americans [...]

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